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How it works

No mystery. No big up-front leap.

Here's exactly what happens between telling us your idea and holding the finished thing.

  1. 01

    Idea Call

    Free · 30 minutes

    Tell us the idea and what you already have. We'll tell you which product it fits, roughly what it costs, and whether we're the right people.

  2. 02

    Idea Blueprint

    $500 · credited to your build

    A working session, then a written plan with a fixed price and date within five days, plus one proof: a sample page in your voice, a clickable screen or a cover concept.

  3. 03

    Build

    2–18 weeks

    Nothing goes further until you read a sample and say “that's me.” Then we build in batches, and you approve each one. A 15-minute check-in every week.

  4. 04

    Launch & keep going

    On your accounts

    It goes live under your name, on your accounts. A care plan keeps it running and keeps your material producing: articles, lessons, the next edition.

Idea Blueprint · $500

Know the price, the date and how it'll sound before you commit

Credited in full to any build signed within 60 days.

  • A 60-minute working session on your idea and material
  • A written plan with a fixed price, scope and timeline within five days
  • One proof: a sample page in your voice, a clickable screen, or a cover or brand concept

Inside the build

Collect, shape, draft, edit, ship

The same five stages for a book, a course or an app.

  1. 01 · collect

    We gather everything

    Notes, slides, recordings, drafts, half-built code. Recordings get transcribed and everything gets organized and tagged, so nothing you've made is lost.

  2. 02 · shape

    We learn how you sound

    A recorded conversation and a few pieces of your best writing become a style sheet: your phrases, your metaphors, what you'd never say. Then you read a sample. If it isn't you, we tune it. If two rounds can't get there, we stop.

  3. 03 · draft

    We build in batches

    Chapters, lessons, screens or songs arrive a few at a time, each with a five-day review window. You comment, we revise, you approve.

  4. 04 · edit

    The other founder checks it

    Everything gets a second read (or a second test) by whichever of us didn't build it. Citations get checked. Consistency gets checked.

  5. 05 · ship

    It goes live under your name

    Published on your KDP account, your course platform, your domain, your app store listing. We hand over the files and the system that knows your material.

Where AI fits

Software does the volume.

Transcribing hours of recordings. Organizing years of notes. First drafts against your style sheet. Formatting, consistency checks, boilerplate code. That's how a year-long project fits in weeks.

Where people do

People make every call.

What's in and what's out. Whether it's true. Whether it's good. Every edit, every design choice, every line of code that ships, and you approve all of it.

Ready to see prices for your kind of project? Every price is on one page.

Tell us about the idea.

A free 30-minute Idea Call. You'll leave knowing what it would take, what it would cost, and whether we're the right people, even if you never hire us.